Vidal Sassoon

Bold, beautiful vibrant red color, for your most fashion forward look. Created with salon color expertise, Vidal Sassoon Pro Series London Luxe Hair Color in Merlot Vibrant Red lets you achieve our long-lasting, ultra-vibrant color-outside of the salon. With a specially calibrated formula, each shade features a perfect blend of high-impact pigments, giving you rich, permanent color that lasts up to 8 weeks. From vivid violets to stunning coppers, achieve the lustrous, on-trend tresses you want.