*No purchase required. Contest open to residents of Quebec aged 18 and over. The contest begins on February 1, 2018 at 12:01 a.m. (EST) and ends on February 28, 2018 at 11:59 p.m. (EST). The contest will take place during four distinct periods of time throughout the year. There will be prizes during each of these periods, in addition to a grand prize worth $25,000 at the end of the contest. A total of 17 prizes to be won, for an approximate total value of $36,500. Details of the periods and prizes can be found in the official contest rules. Winners are required to answer a mathematical skill-testing question. Rules available at www.brunet.ca or in participating stores.