14 Quebec skincare and makeup brands to discover

Local beauty products can compete with the biggest brands in terms of effectiveness, quality ingredients, and responsible values. From makeup to skincare, not to mention hair care, these 14 Quebec brands showcase local talent with formulations designed to meet your skin’s needs.

14 Quebec skincare and makeup brands to discover

1

PERSONNELLE COSMETICS

Personnelle Cosmetics, Brunet’s private label, offers a full range of makeup and accessories at affordable prices. You’ll find foundations, lipsticks, pencils, brushes, and more. The brand also sells makeup removers like micellar water.

2

KARINE JONCAS

From an early age, Laval native Karine Joncas made homemade beauty treatments with her grandmother. After working as a home beauty consultant, in 2001 she launched her eponymous company and designed her first dermocosmetic patches. This was followed by a range of multi-functional, paraben- and fragrance-free products targeting all skin problems.

3

IDC DERMO

Founded in 2008 by Saguenay natives Luc and Éric Dupont, IDC Dermo designs high-end dermocosmetic (cosmetic + pharmaceutical) products that combat skin aging. The high concentration of cosmetic ingredients in the formulations of its anti-aging products sets it apart from the competition.

4

WATIER

Who doesn’t know this iconic Quebec brand? Philanthropist, entrepreneur, and true beauty icon Lise Watier, the company’s founder, has been known worldwide for over 40 years.

Her mission: to enhance the unique beauty of every woman, which she does masterfully with a range of over 400 top-quality face care and makeup products.

5

MARCELLE

Founded in 1874, Marcelle is a Canadian cosmetics brand offering hypoallergenic, fragrance-free products for sensitive skin. Its product line includes facial treatments (moisturizers, serums, anti-aging products) and makeup (foundations, mascaras, talc-free powders), that are both gentle and effective. Committed to safety and innovation, Marcelle is certified cruelty-free by PETA and recognized by the Canadian Dermatology Association.

Bonus: Other local brands to discover in store!

  1. Natural, vegan, and eco-friendly beauty products BKIND
  2. A minimalist, natural approach to skincare and hair care Sans-façon
  3. Personalized vegan facial care for every skin type OMY
  4. Natural, vegan cosmetics enriched with food ingredients Nurish
  5. Eco-friendly body care products suitable for the whole family, as well as household products Attitude
  6. Gentle products that are affordable, vegan, and colourful Miss Looky
  7. High-end natural skincare made with argan oil and other organic, eco-friendly, and fair-trade ingredients Zorah Biocosmétiques
  8. Anti-aging treatments designed in Pointe-Claire Reversa

Look for Quebec cosmetics at a Brunet pharmacy near you!

Last updated on June 18, 2025

How to spot local products? Quebec products have become increasingly popular in recent years. If you too want to support the local economy while taking care of your skin, look for these labels.

Produit du Québec

Product of Québec

A Product of Québec is a manufactured product in respect of which at least 85% of the direct costs related to the purchase of inputs, including raw materials, their processing, and assembly are incurred in Quebec. Moreover, the last substantial* transformation of the product must take place in Quebec.

Fabriqué au Québec

Manufactured in Québec

A product is said to be Manufactured in Québec when the last substantial* transformation of the product occurs in Quebec.

Designed in Québec

Designed in Québec

A product Designed in Québec is a manufactured product in respect of which design staff is wholly situated in Quebec.

Aliments du Québec

Quebec foods

Any product that is completely made in Quebec or any product that contains at least 85% ingredients from Quebec, as long as every main ingredient comes from Quebec. In addition, any processing and packaging must be done in Quebec.

Aliments préparés au Québec

Foods prepared in Quebec

Any product that is completely processed and packaged in Quebec. In addition, if the main ingredients are available in Quebec in a sufficient quantity, these ingredients must be from Quebec.

* Substantial transformation means a basic change, usually through a treatment or manufacturing process, in terms of function, character, or nature that gives the product its specific characteristics.

We are currently working on updating the origin of all our products. This information comes from certification agencies, product suppliers, and other Brunet partners. We cannot be held liable for any information that may prove to be inaccurate.

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